
Trade with affordable smart phones branded with the trademark
The international pictogram for clever communication
The eye.tel Ltd. has taken control of the ’twinkle face’ trademark (:eye) (EUIPO) with the business plan to select & trade as well as mark & brand reasonably priced products equipped with advanced, clever communication technology (AI-based optics, etc.)
The customer target group is a rapidly growing segment of European markets. Within this segment, superior social prestige is assigned to a competent, clever buying attitude rather than to radiation of ‘old’ premium-product wealth. Apt advertising claim for the target group, in a nutshell: “clever products for clever customers”
Sales and distribution envisage cooperation with European Trading Groups for consumer electronics and Telecommunication Companies, including concrete options to use the (:eye) trademark as private label and umbrella brand for selected partners
Production and design are matter of international negotiation and joint development with independent medium sized producers that have remained open for ‘unsolicited ideas’ and consultancy and that are interested in a fruitful cooperation for brand-building in Europe
The inborn message and the outstanding impact of the (:eye) trademark allow major savings in advertising fees, thus helping to grant sustainable attractive pricing
All negotiations are in preliminary state, with this homepage going online 1st of June 2022. Timeline for focusing on most attractive business partners: September 2022. The page may go temporarily off-line, due to NDAs to be closed for the sake of exclusive negotiation
Legal Brand-Building Protection: Transforming Latin letters into a twinkle smile face with the letters ‘e’ becoming eyes, and the letter ‘y’ becoming a nose, the (:eye) brand represents a genuinely creative figurative trademark. Legal protection of this intellectual property surpasses other design/copyrights - provided proper use as trademark is recognized. All colors and adaptions of the underlying letters will be considered as ‘use’, as long as the over-all impression of a twinkle face is maintained.